Sarah King
Sarah King
The goal of this project was to kick-start Sarah King's new business with a dynamic visual identity. Aimed at creating a powerful first impression, the shoot was designed to produce high-quality content for her podcast, social media platforms, and website, setting a strong foundation for her brand presence online.
The creative shoot successfully launched Sarah King’s business with a bang, providing her with a suite of professional and engaging visual content. This content has played a crucial role in building her brand identity and establishing a strong online presence from the outset. @empress_nation
The goal of this project was to kick-start Sarah King's new business with a dynamic visual identity. Aimed at creating a powerful first impression, the shoot was designed to produce high-quality content for her podcast, social media platforms, and website, setting a strong foundation for her brand presence online.
The creative shoot successfully launched Sarah King’s business with a bang, providing her with a suite of professional and engaging visual content. This content has played a crucial role in building her brand identity and establishing a strong online presence from the outset. @empress_nation
Client
Business Launch Creative Shoot
Client
Business Launch Creative Shoot
Project:
Art Direction
Project:
Art Direction
RELEASE
2024
RELEASE
2024
Credit
Studio Henry
Credit
Studio Henry
Our Approach
Our Approach
Creative Consultation: Initial discussions with Sarah focused on understanding her business vision and the specific needs for her digital platforms. This collaborative phase helped tailor the shoot to best represent her brand’s ethos and attract her target audience.
Half-Day Creative Shoot: We organised a half-day shoot that was both efficient and highly productive, capturing a variety of images and videos. The content was planned to serve multiple purposes: enhancing her podcast's visual appeal, boosting her social media presence, and providing compelling imagery for her website.
Mood Board Development: A mood board was created prior to the shoot, capturing the essence of Sarah’s brand and the vibrant energy she wanted to convey. This tool guided the aesthetic direction of the shoot, ensuring that all visuals were aligned with her brand’s personality and goals.
Content Production: The shoot yielded a diverse array of photos and videos, each crafted to reflect the unique aspects of Sarah’s business. Special attention was given to creating visually engaging content that could be used across various media to maintain consistency in her brand’s visual storytelling.
Post-Production Editing: Post-shoot editing was undertaken to refine the visuals, enhancing their quality and ensuring they met the professional standards necessary for a successful business launch. This included detailed photo edits and video editing to create polished, market-ready content.
Creative Consultation: Initial discussions with Sarah focused on understanding her business vision and the specific needs for her digital platforms. This collaborative phase helped tailor the shoot to best represent her brand’s ethos and attract her target audience.
Half-Day Creative Shoot: We organised a half-day shoot that was both efficient and highly productive, capturing a variety of images and videos. The content was planned to serve multiple purposes: enhancing her podcast's visual appeal, boosting her social media presence, and providing compelling imagery for her website.
Mood Board Development: A mood board was created prior to the shoot, capturing the essence of Sarah’s brand and the vibrant energy she wanted to convey. This tool guided the aesthetic direction of the shoot, ensuring that all visuals were aligned with her brand’s personality and goals.
Content Production: The shoot yielded a diverse array of photos and videos, each crafted to reflect the unique aspects of Sarah’s business. Special attention was given to creating visually engaging content that could be used across various media to maintain consistency in her brand’s visual storytelling.
Post-Production Editing: Post-shoot editing was undertaken to refine the visuals, enhancing their quality and ensuring they met the professional standards necessary for a successful business launch. This included detailed photo edits and video editing to create polished, market-ready content.
TESTIMONIAL
TESTIMONIAL
TESTIMONIAL
Sarah was thrilled with the results of the shoot, noting that the quality and variety of the content exceeded her expectations and provided her with the tools needed to effectively promote her business across multiple platforms. She expressed confidence that the visuals would help attract and engage her target audience, setting her on a path to business success.
Sarah was thrilled with the results of the shoot, noting that the quality and variety of the content exceeded her expectations and provided her with the tools needed to effectively promote her business across multiple platforms. She expressed confidence that the visuals would help attract and engage her target audience, setting her on a path to business success.
